Insta360’s innovative camera lineup impressed juries at two separate awards bodies last week. The Insta360 Pro 2 was chosen as the Best 360 Camera at the prestigious Lucie Technical Awards, held at the PhotoPlus Expo in New York, while the Insta360 ONE X picked up the Best of Show Award at the Visual 1st Conference in San Francisco.
“Our cameras are built to bring the power of 360-degree capture to everyone, in a way that’s simple, practical and fun,” said JK Liu, Insta360 founder and CEO. “We’re thrilled and humbled that they’ve struck such a chord with our peers in the industry. The Pro 2 and ONE X were developed with the help of invaluable feedback from the Insta360 community, and these awards are theirs as well.”
At the annual Lucie Technical Awards, the six-lens Insta360 Pro 2 rose to the top of a pack of 150 finalists from 64 companies, impressing a panel of independent experts, industry professionals and journalists. It was honored for its cutting-edge specs and a range of innovations – such as gimbal-free FlowState stabilization and streamlined editing in Adobe Premiere Pro – the camera introduced to tackle bottlenecks in VR film production.
At last week’s Visual 1st, an annual conference for movers and shakers in the photo and video industry, the Insta360 ONE X stood out in its own right and won the highest honor, the Best of Show Award, from a field of 30 competing products.
The Insta360 ONE X is a new kind of action camera, one that uses the unique advantages of 360-degree capture – including advanced stabilization and the ability to reframe a shot after the fact – to revolutionize the way we record and share experiences.
These innovations, as well as the ONE X’s intuitive user experience and editing software, won over Visual 1st’s judging panel.
Visual 1st Awards Judge Robert Blumberg commented, “When it came to the Best in Show award the decision was remarkably easy. We each answered the question: which product would we most like to use ourselves? And the answer was unanimous: Insta360.”